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Alia Noor
Founder Xpertsleague, Dubai, UAE

Xpertsleague offers you a common platform to access latest practice, updates, and innovations in the fields of Fintech, Audit, Tax and Finance.

With the vision of maximizing time efficiency by connecting industry globally acclaimed experts to share their success stories, opinions, advice, and best practices.

“Everything is connected”

About Alia Noor

Alia Noor has two decades of professional experience in providing advisory services in the fields of Finance, Value Added Tax (VAT) and Audit to diversified industries including FMCG, Hospitality, Aviation and others in Pakistan and Gulf states.

She was amongst the early trend settlers advising and supporting the Dubai Airports in VAT implementation. She has been associated with Ernest and Young and Unilever Pakistan for external and internal audit. In field of management consultancy Alia has provided solid advisory services to businesses on maximizing financial performance and growth, undertook business evaluation and feasibility studies and supported them to strengthen their compliance environment including adhering to Environmental, Social Responsibilities frameworks.

Alia Noor currently hold a set of professional qualifications, CIMA, FCMA and MBA along with Certifications in Oxford Fintech Programme, Digital Mindset, COSO Enterprise Risk Management, COSO Internal control and GCC VAT Diploma.

She is a veteran Keynote Speaker, Author and Trainer of Fintech, VAT, Audit and Personal Development. Various articles are published in international E-Journals and professional websites such as,,, and monthly ICMAP Management Journal. Similarly, leveraging professional platforms such as LinkedIn, her articles including “Game of Fintech” ,” Vatengers Assemble”, “How to train your Auditor”, ” The Good The Bad and The Ugly-of Covid” and various others on Finance, Audit, Risk Management, VAT and IFRS were very well received and cited by the professional community worldwide.

She has conducted Several training Workshops & Seminars for professional bodies such as ICAEW, ICMAP, CPA, Skyline university Sharjah and Dubai Business Breakfast.

She is currently associated with the following companies

Associate Partner
Ahmad Alagbari Chartered Accountants, Dubai-UAE

Director VAT
Leading Edge Alliance Tax Consultants, Dubai-UAE

Director Fintech Program
Alif Technologies,

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“Alia is extremely organized and reliable and has excellent communication skills. Alia can work independently and is able to follow through to ensure that the job gets done. She is flexible and willing to work on any project that is assigned to her in fact quick to volunteer to assist in other areas as well.”

Saima Kausar

Manager Accounts - Treasury & Taxation, KICT - Hutchison Port Holdings, Pakistan

“Alia has been a good resource to the Finance Committee of Patel.  She has been awarded Employee of year and Employee of month award. Her financial reports of various departments of Patel hospital have been very useful for managing committee of the Hospital.”

Syed Abdul Qader Jeelani

Executive Director, Patel Hospital, Pakistan

“I know her since last ten years we are alumni of ICMAP and have worked in KBC. She is very talented, committed and throughout professional.”

Intisar Umami

Senior Vice President, First Habib Modaraba, Pakistan

“Ms. Alia displayed exceptional quality of time management & responsible attitude as a team player during implementation of ERP MS Dynamics GP in Finance dept of LNH. She owned the implementation of related segment of ERP the way a departmental head is supposed to. Her endless energies & analytical skills made her prominent amongst managers cadre.”

Asad Ansari

Director, Gadoon Power Plant, Pakistan

“During my association of working with alia i find her very passionate towards work, a dedicated fellow who put all her energy to get the most beneficial outcome, focused on her work. I must say she is a good learner and a person who believe in teamwork.”

Imran Moten

Chief Financial Officer, GADOON TEXTILE MILLS LIMITED (Part of YBG), Pakistan

“Aliya is a highly competent, committed and hardworking professional who gives special attention to details. Her students speak highly of both her subject matter expertise and teaching style. She commands great respect in both the student & faculty fraternity and the institute is proud to have someone like her in their ranks.”

Mohammad Muneeb Kidwai

Chief Operating Officer & HRD Consultant, Unet Consultants, Pakistan

“I have worked closely with Alia at Unilever Pakistan Limited and can attest to her outstanding character and work ethic. She is highly focused, energetic, and driven professional. She consistently took on challenging roles and then performed over and above what was expected. It was the norm for her to over-deliver.”

Yasir Waheed

Assistant Manager Audit & Assurance, Unilever Pakistan Limited, Pakistan

“Ms. Alia Noor is confident, responsible, solution oriented seasoned professional Consultant. During her tenure with us as our Group consultant she has added value in various areas including Sales & Marketing. She has an out of the box solution to clients’ needs and helped in their implementation.”

Ali Abbas Inayatullah

Director Sales & Marketing, Scanwell Logistics Pakistan (Pvt.) Ltd, Pakistan

“Alia has an excellent exposure of cost control and other areas of Finance put very good impact in P&L of the company. She did a lot of work in implementation of cost control projects as well as S&OP (sales and operational planning) implementation in the company.”

Muhammad Iqbal

Head of Supply Chain Management, National Foods Limited, Pakistan

“Alia has taken some very good initiatives for Cost Tracking and controlling in National Foods Limited. Her efforts are skills were acknowledged and recognized by all who had the privilege of working with her.”

Shakaib Arif

Chief Operating Officer, National Foods Limited, Pakistan

“Alia has been associated with us as our Consultant, she has very good leadership qualities and has made lot of contribution and involved in Modernizing Finance areas like revamping MIS ,developed Cost tracker ,supervised Debtor Management exercise and  reduced Overdues significantly. She was also involved in designing SIAs for Finance.”

Farhan Abdul Latif (FCA)

CFO, National Foods Limited, Pakistan

“Alia has strong financial and analytical skill and continues to exemplify the core values of a good professional in today’s business climate.”

Afzal Dossani

Partner, Rafaqat Mansha Mohsin Dossani Masoom & Co. Chartered Accountants, Pakistan

“I have worked with Alia during the implementation and compliance of VAT in Dubai Airports over the past 7 months. As a part of the corporate finance team, I had a lot of interaction with Alia on daily basis on different assignments such as development of VAT framework, interpretation of newly introduced VAT law in UAE, different systems configurations related to VAT, filing VAT returns and reconciling accounts before VAT reporting.”

Amr Gawaly

FPA, Director Finance, Dubai Airports, UAE

” I worked with Alia for six months at Dubai airports. She assisted us for VAT and Revenue Management during this time. She consistently provided us with high value deliverables and supported different teams which ensured the success of the project. Alia was professional in her approach, committed and supportive team player. I highly appreciate Alais’s work and wish her success in her future endeavors.”

Faisal Bashir

Director Finance, Dubai Airports, UAE

“I have worked with Alia for 6 months during the early phase of VAT implementation, Alia was instrumental to DA Corporate Accounting team and always demonstrated professionalism, and commitment. Alia works well with team members and always deliver on time, high quality deliverables. I highly appreciated Alia work and hope her all the best in her coming endeavors.”

Moataz Roushdy

Vice President Finance, Dubai Airports, UAE
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